Pyramid Wilmar, one of Sri Lanka’s most progressive and influential corporate entities in the food manufacturing and marketing sector have reinforced the company’s commitment towards corporate social responsibility by sponsoring the island wide breast cancer awareness programme organized by Indira Cancer Trust. Pyramid Wilmar – the manufacturer and marketer of Fortune, MeadowLea, Fondre and Masterline – is promoting awareness of breast cancer, which is one of the most significant health challenges faced by women across Sri Lanka.
Sri Lanka’s first-ever national triathlon dedicated to raising awareness of breast cancer, took place during the weekends of October and November 2025, spanning the districts of Kilinochchi, Batticaloa, Matara, and Colombo. “Pyramid Wilmar is a purpose driven brand that supports families, especially mothers,” said Thanveer Siddique, Director / Chief Operating Officer of Pyramid Wilmar. “As a company closely associated with families through the mothers, who rely on our products for the well-being of their families, we have a commitment towards promoting the awareness of women’s health and wellbeing. We are very pleased to have partnered with the Indira Cancer Trust that organized the TLC Triathlon Series 2025 – Sri Lanka’s first-ever national triathlon dedicated to raising awareness of breast cancer, in the month dedicated to Cancer Awareness,” Siddique added.
